When asked to describe his test for determining what is and isn’t hard-core pornography, Supreme Court Justice Potter Stewart responded, “I know it when I see it.”
In that sense, pornography and failure may have a lot in common.
By accident, I spent the month of April thinking, writing (here and here), and talking about failure. Then, in the last week, a bank failed, two top-seeded sports teams were eliminated in the first round of the playoffs, and the New York Times wrote a feature article on the new practice of celebrating college rejections.
Failure was everywhere.
But was it?
SVB, Signature, First Republic – Failure.
On Monday, First Republic Bank became the third bank this year to fail. Like Silicon Valley Bank and Signature Bank, it met the definition of bank failure according to the FDIC – “the closing of a bank by a federal or state banking regulatory agency…[because] it is unable to meet its obligations to depositors and others.”
It doesn’t matter if the bank is a central part of the entrepreneurial ecosystem, is on the cutting edge of new financial instruments like cryptocurrency, or caters to high-net-worth individuals. When you give money to a bank, an institution created to keep your money safe, and it cannot give it back because it spent it, that is a failure.
Milwaukee Bucks – Failure?
Even if you’re not an NBA fan, you probably heard about the Milwaukee Bucks star Giannis Antetokounmpo’s interview after the team’s playoff elimination.
Here’s some quick context – the Milwaukee Bucks had the best regular season record and were widely favored to win the title. Instead, they lost in Game 5 to the 8th-ranked Miami Heat. After the game, a reporter asked Antetokounmpo if he viewed the season as a failure, to which Antetokounmpo responded:
“It’s not a failure; it’s steps to success. There’s always steps to it. Michael Jordan played 15 years, won six championships. The other nine years was a failure? That’s what you’re telling me? It’s a wrong question; there’s no failure in sports.”
If you haven’t seen the whole clip, it’s worth your time.
The media went nuts, fawning over Antetokounmpo’s thoughtful and philosophical response, the epitome of an athlete who gives his all and is graceful in defeat. One writer even went so far as to proclaim that “Antetokounmpo showed us another way to live.”
But not everyone shared that perspective. In the post-game show, four-time NBA champion Shaquille O’Neal was one of the first to disagree,
“I played 19 seasons and failed 15 seasons; when I didn’t win it, it was a failure, especially when I made it to the finals versus the (Houston) Rockets and lost, made it to the finals for the fourth time with the (Los Angeles) Lakers and lost, it was definitely a failure.
.
I can’t tell everybody how they think, but when I watch guys before me, the Birds, the Kareems, and you know that’s how they thought, so that’s how I was raised.
.
He’s not a failure as a player, but is it a failure as a season? I would say yes, but I also like his explanation. I can understand and respect his explanation, but for me, when we didn’t win it, it was always my fault, and it was definitely a failure.”
Did Antetokounmpo fail? Are the Bucks a failure? Was their season a failure?
It depends.
College Rejections – Not Failure
Failure is rarely fun, but it can be absolutely devastating if all you’ve ever known is success. Just ask anyone who has ever applied to college. Whether it was slowly opening the mailbox to see if it contained a big envelope or a small one or hesitatingly opening an email to get the verdict, the college application process is often the first time people get a taste of failure.
Now, they also get a taste of ice cream.
Around the world, schools are using the college application and rejection process as a learning experience:
- LA: Seniors gather to feed their rejection letters into a shredder and receive an ice cream sundae. The student with the most rejections receives a Barnes & Noble gift card. “You have to learn that you will survive and there is a rainbow at the other end,” said one of the college counselors.
- NYC: After adding their rejection letters to the Rejection Wall, students pull a prize from the rejection grab bag and enjoy encouraging notes from classmates like, “You’re too sexy for Vassar” or “You’ve been rejected, you’re too smart. Love, NYU.”
- Sydney, Australia: a professor started a Rejection Wall of Fame after receiving two rejections in one day, sharing his disappointment with a colleague only to hear how reassured they were that they weren’t alone.
“I know it when I see it” – Failure
I still don’t know a single definition or objective test for failure.
But I do know that using “I’ll know it when I see it” to define failure is a failure.
It’s a failure because we can define success and failure before we start.
Sometimes failure is easy to define – if you are a bank and I give you money, and you don’t give it back to me with interest, that is a failure. Sometimes the definition is subjective and even personal, like defining failure as not making the playoffs vs. not winning a championship, or not applying to a school vs. not getting in.
Maybe failure is everywhere. Maybe it’s not.
I’ll know it when I define it.
I think failure is too harsh a word. If something doesn’t go your way call it a “temporary setback.”
And, a temporary setback may turn out to be a blessing in disguise. Steve Jobs said although he didn’t realize it the time, being fired from Apple when he was 30 was the best thing that could have happened to him.
Yes, the Failure of the banks you mentioned were a failure for the shareholders and officers of those institutions, but some of them will be smarter for it going forward!
Failure is a harsh word and one that gets thrown around and applied to a lot. Perhaps it’s because, as you illustrated with the Steve Jobs story, it can take time to realize that what felt like a failure in the moment was actually just a temporary set-back and maybe even the best thing that could happen. Thanks for adding your perspective to the conversation, Andrew
I’m so excited that I’ve become a content provider!!! Of course, this is one of my favorite blogs. I’ve had a client say to me before “I love the Yengo way…he just throws stuff up against the wall with my team until something sticks.” I guess all the ones that don’t stick were failures in some people’s minds…I seem them as “ideas.” You must have a lot of failed ideas to get to the ones that are great. I also tell people that I fail so much that when I get a win I have to celebrate it in a big way. It makes up for all the failures when you can cheer on the successes. Thanks for letting me be part of your process.
You crack me up, John! Yes, your email did inspire this post 🙂 You’re 100% right that you need to have a lot of bad ideas to get to the great ones. What I’ve noticed, though, is that some people are so afraid of being “wrong” that they equate “bad ideas” with “wrong” ones, so they don’t speak up. I’m definitely guilty of this. Which is why folks like you to throw stuff on the wall so we can see that (1) it’s ok to do so and (2) essential to getting to the wins and celebrations! Thanks for being part of the process and keep throwing stuff!
Great article!
But cuts so close to the bone. Failure hurts.
Thanks. Yep, failure hurts but, eventually, the pain recedes and the lesson is revealed. Of course, for impatient folks like you and me (and most other innovators out there), it’s really hard to be patient and wait for payoff